If you are a Real Estate Agent you should read this. Every Real Estate agent should be blogging. Do you want to earn a reputation as a knowledgeable, trustworthy expert?
Blogs offer you a simple way to do just that. Most cities and towns have free neighborhood newspapers. There are advertisements and columns about investing, real estate.
The columns are written by an expert in their field. At the end of the article reads that this article was contributed by________of ______Real Estate Agency.
A blog is that column with the added bonus of community interaction.
A realtor’s blog should talk about what’s going on in the market, trends, tips on how to prepare a house for sale, tips on how to buy, finding a home inspector, school district ratings, hot sales etc.
I would be sure to open up my site to comments. Comments would be a wonderful way to connect with prospective clients. By responding to comments and engaging in a conversation you begin to build a relationship based on trust and respect.
Just about every Realtor already has a web site. Link your website to your new blog. A blog creates visibility that will clearly translate into increased sales. You are probably concerned that you won’t have the time to manage your blog, that’s why Cambridge Who’s Who has its new real estate blogging program. We are here to make the transition simple and painless with numerous options available to you the Realtor in maintaining and updating your blog.
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